Flash Biosolutions
Website redesign as part of a major strategic reorientation for the brand, both in terms of graphic identity and brand name. Flash Biosolutions launched their new site using WordPress CMS, chosen for its freedom, flexibility and creativity in showcasing the new Flash Biosolutions identity.
Flash Biosolutions calls on WS for graphic design support, to create a brand new visual identity for the Flash Biosolutions brand (excluding Logo). The result: a modern, strong and impactful graphic identity, at odds with the competition’s classic colors and bias.
The site was created with innovation in mind, in a style that’s part bento, part sleek. It strikes a balance between corporate sobriety and modernity.
Additional support in designing landing pages to convince and convert users into leads.
WS offers a site based on WordPress Gutenberg, allowing great freedom of page creation. WS also delivers some 20 different blocks created for the project’s needs. The customer is thus free to create editorial pages and landing pages structured using key compositions, and easily modulated for total creative freedom.
Finally, we’re creating a “Resources” section with PDFs, previews and a download system conditioned by form, to optimize acquisition and contact-making.
Flash Biosolutions has been working with WS Interactive since 2010 under various brand names. The renewal of their trust in WS in 2024 depends on our strategic relationship with them through our content strategy and SEO consulting.
Also, Flash Biosolutions relies on WS for sharp graphic and UX design not only on the home page but also the Blog and Case Studies sections to work on target SEO themes and keywords.
WS offers a turnkey site for autonomous management of news and events, regularly updated to communicate the new Flash Biosolution brand.
WS has set up a redirection plan to ensure the migration of flows from the old site and brand to Flash Biosolutions.
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